A good resume can and should be something different. Your resume should be a carefully tailored marketing tool that summarizes your employment qualifications for a pre-defined target audience. You can think of it as a print advertisement, only in this case the product is you and the consumer is your prospective employer. You need to approach your job search like an ad campaign for yourself--because that's what it is.
A resume that would be highly appropriate for one job is likely to be completely inappropriate for another. Whether your chosen field is creative or conservative affects everything about your resume, from language to paper, to fonts, to layout. Moreover, the type of company you are applying to will also have some impact on the way you present yourself on paper; the graphic design department at Nickelodeon is going to respond to a resume on lavender paper in a way that is completely different from the way that the same department at Chase Manhattan will respond.
In short, there is no one "right" resume for any one person, position, or company. The challenge is to craft the right resume for the right audience.
While there is no one right resume, there are a lot of things that you can do that are definitely wrong. Interviewers and the folks in HR departments have all seen a million resumes. Over time, they develop some quick checks to help them screen resumes. Here are some of the big things that they always look for that you should be sure to avoid:
- Missing dates
- Vague language
- Typos
- Controversial hobbies/interests
- Misrepresentation/ inaccurate statements
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