For over 30 years, The Princeton Review has been helping college–bound students achieve their higher-education goals and navigate the college admissions process from start to finish. We build professional development for counselors, teachers, and administrators that engages and empowers learners to help drive a college-going culture and improve equity of access to information about postsecondary options for all students.


According to Malcolm Knowles's theory of andragogy, adults learn better with approaches based on problem solving and collaboration. With that in mind, our professional development sessions focus on enabling college counselors to incorporate new skills into the context of their own knowledge and professional experience.


Our sessions include facilitated discussion and debate to help participants:

  • Identify their starting point
  • Describe their goals
  • Set milestones
  • Construct a roadmap to achieve their objectives

Sessions may include reviewing scholarly articles, case studies, and the personal experience of participants. At the conclusion of each session, attendees will leave with measurable goals and an effective strategy to achieve them.


We know every school and every district is unique, which is why our professional development program features a variety of sessions that can be tailored to meet the specific needs of each partner.

Professional Development Options

Creating a College-Going Culture: Getting students into college takes more than a rigorous academic environment. Counselors will learn about the non-academic factors that impact a student's ability to apply and graduate from college. We will focus especially on the student-teacher relationship and the experiences that inspire students to see college in their future.

Post-Secondary and Academic Advising for College Readiness: What does that being “college ready” mean? We'll help counselors identify all the factors that define being “college ready.” There will be a particular emphasis on the importance of beyond-the-classroom goals and the many post-secondary options available to twenty-first century high school graduates.

College Admissions and Applications: There is a perception that it's never been harder to get into college, yet schools are accepting more applicants than ever. How can this be? Counselors will evaluate the relative merits of each major post-secondary track and how to navigate the application process for each one. We'll pay particular attention to the selective college admissions path–the most complex and most often misunderstood.

Financial Aid and Scholarships: We'll walk counselors through the required steps to apply for financial aid so they will be able to advise students with confidence. We'll also review the daunting Free Application for Federal Student Aid (FAFSA) and the differences between common aid programs.v

College Exploration and Selection: With so many options and factors to consider, choosing where to go to college is a complex and difficult decision. Counselors will learn which factors really matter when it comes to helping students select the best colleges for them. We'll also focus on the “match” process and striking a balance between students’ dreams and the realities of the college admissions process.

Transition Years: The middle school to high school and the high school to college transitions demand much of our students academically, socially, and psychologically. We'll help counselors identify and analyze the difficulties that arise with each transition and give them the tools to prepare their students to succeed in the face of new academic and social challenges .

The Power of the Pen: Even though essays are a required component of every college application, students are rarely prepared for the challenge of writing a personal, thoughtful essay about something that is meaningful to them. This session will focus on examining what admissions officers are really looking for, so counselor will be able to coach their students on how to craft an outstanding essay.