Editor-in-Chief, The Princeton Review

Updated October 2019

Rob Franek

Rob Franek, Editor-in-Chief at The Princeton Review is a nationally known expert on higher education. A true college aficionado, he visits more than 50 colleges a year and counts his on-campus interactions with students, faculty, and administrators among his most rewarding professional experiences.

Over his 25-year career, Rob has served as a college admissions administrator, teacher, publisher, editor, and lecturer. He is the author of several books, including College Admission 101: Simple Answers to Tough Questions About College Admissions & Financial Aid (May 2018), Colleges That Create Futures (May 2017), The Best 385 Colleges (August 2019), and The Best Value Colleges (January 2019); and he co-authored If the U Fits: Expert Advice on Finding the Right College and Getting Accepted (March 2014). All are Penguin Random House publications.

As Editor-in-Chief at The Princeton Review, Rob is responsible for a line of more than 150 titles developed by The Princeton Review and published by Penguin Random House. It includes test-preparation guides, college and graduate school resources, and study aids. He has also directed The Princeton Review surveys of more than 1 million students upon which it has based its college, b-school, and law school rankings, as well as the company’s surveys of college applicants and their parents for its annual College Hopes & Worries Survey.

Many times a year, Rob gives presentations on college topics to audiences of teachers, parents, and students. These range from college nights at private and public high schools to keynotes at national and regional conferences. He moderates panels at the National Association for College Admission Counseling conventions and has delivered college and high school commencement addresses.

Rob also hosts two popular video series available on YouTube.com: the "College Admission 101 Learning Playlist," which launched in August 2019, and "Ask Us Anything," which debuted in May 2018.

Rob has appeared on NBC “Today” more than two dozen times, and guested on ABC, CBS, CNN, FOX, and NPR programs. Media from The Chronicle of Higher Education to The Wall Street Journal have sourced him on education issues.

Prior to joining The Princeton Review in 1999, Rob was a college admissions administrator for six years at Wagner College (New York City). He earned his B.A. in Political Science and History at Drew University (New Jersey), where he serves on the university's Board of Trustees. A lifelong history buff, he conducts historical walking tours of New York City for Sweet City Tours, a company he founded. Rob lives in Manhattan. Follow him on Twitter at @RobFranek.

See Rob in some of his 2018–19 national interviews:  

NBC "Today"

   October 17, 2019  "Best 385 Colleges"

   March 19, 2019 "College Admission Scandal"

   October 25, 2018 "College Admission 101"

CNBC "On the Money with Becky Quick"

   August 26, 2019 "Finding Your Best-Fit College"

   April 6, 2018 "College Hopes & Worries Survey — 2018"

CNN/HLN "Weekend Express with Lynn Smith"

   January 20, 2018 "Colleges That Pay You Back"


   April 16, 2018 "Benefits of AP Classes"


Contact: Jeanne Krier, Publicist for The Princeton Review, 212-539-1350, pressoffice@review.com

Franek is pronounced "FRAN-ik"